I suggest researching origins of Xgames, Shaun White, etc. Maybe disc golf should embrace a more young, brash, entertaining ideology instead of wanting to be ball golf with frisbees. The majority of disc golf pros are fairly young, yet we encourage a boring bland persona.
Snowboarding (and skateboarding) became big business because of the lifestyle aspect.
It's "cool" to snowboard and skateboard.
And to look like a snowboarder or skateboarder.
That's why parks and resorts are full of people who can't actually ride or skate, sitting looking cool.
No one outside of disc golf is trying to look like a disc golfer.