There is even a small possibility of Paul getting too big and being a threat; meaning, for Paul's role to get any bigger means too much money or power to feel comfortable to the current business/political structure at Innova; he may have maxed out his potential.
Interesting. I agree, the more you market "someone's name" the less you market your own brand and that makes them a threat in the long run. Would not surprise me one bit to see not only designing his own course in the near future, but to come out with his own line of discs. Manufactured by Innova, similar to how Discmania does things..... possibly.